Author Archives: Andrea Simon

Bob Roitblat: 9 Ways Traditional Market Research Fails Innovation And What To Do About It

Simon Associates Management Consultants (SAMC) guest blogger Bob Roitblat discusses how traditional market research is [...]

077: Scott Beebe—How to Build a Better Business

In this On the Brink podcast, Andrea Simon talks with Scott Beebe whose specialty is [...]

076: Barbara Walters—Your Employees Did What?

In this On the Brink podcast, Andrea Simon interviews Barbara Walters who works with organizations [...]

075: Ask Andi—Blue Ocean Strategy® Step 1

In this Ask Andi episode, Andi Simon explains how Blue Ocean Strategy helps you see, [...]

How To Get Family And Friends To Invest In Your Startup

Some of the most successful startups were funded by friends and relatives of the founder. [...]

074: Rod Robertson—Winning at Entrepreneurship

In this On the Brink podcast, Andrea Simon talks with Rod Robertson about how to [...]

073: Holly Green—Tapping Into Your Brain to Build Better Relationships

In this On The Brink podcast, Andrea Simon talks with Holly Green about how to [...]

072: Gil Cargill—How to Fix Your Underperforming Sales Team

In this On The Brink podcast, Andi Simon talks with Gil Cargill about how to [...]

When Was the Last Time You Really Looked at Your Business?

When was the last time you looked at your business with fresh eyes? Maybe it [...]

How Storytelling Can Transform Your Culture And Energize Your Team

One of the best ways to make your employees feel valued is by telling stories [...]