Author Archives: Andrea Simon

Fighting Change: My Managers Don’t Want To Find A Blue Ocean!

Fighting Change: My Managers Don’t Want To Find A Blue Ocean!

10 Rules For Giving Meaningful Feedback To Your Employees

10 Rules For Giving Meaningful Feedback To Your Employees

RadioShack’s Fatal Failure And Why Didn’t They See It Coming?

RadioShack’s Fatal Failure And Why Didn’t They See It Coming?

Andrea Simon’s Article On Healthcare Providers’ New Marketing Techniques Now In FierceHealthcare

Andrea Simon's Article On Healthcare Providers' New Marketing Techniques Now In FierceHealthcare

Two Crucial Lessons For Growing A Business: Numbers And Instincts

Two Crucial Lessons For Growing A Business: Numbers And Instincts

What Are Healthcare Marketers Doing To Capture And Delight Customers

In research conducted by the Deloitte Center for Health Solutions (discussed in my second blog), [...]

Organizations Don’t Change, People Do!

Organizations Don’t Change, People Do!

Exceeding The Growing Expectations Of Today’s Patient

Exceeding The Growing Expectations Of Today's Patient

Forbes Features Andrea Simon’s Article On Adapting To New Business Environments

Forbes Features Andrea Simon's Article On Adapting To New Business Environments

FierceHealthcare Features Andrea Simon’s Article On Capturing Today’s Healthcare Consumers

FierceHealthcare Features Andrea Simon’s Article On Capturing Today's Healthcare Consumers