On The Brink

Ok, Ok!! What is Corporate Anthropology and Why Should I Try It?

Business is ready to benefit from anthropologists. It is time for business leaders to understand [...]

Why Is Corporate Anthropology Good for Your Business? The Benjamin Obdyke Story

Corporate anthropology helps businesses see, feel and think about growth opportunities that are often all [...]

Are You On the Brink to See Opportunities Right Before You?

Are you sitting on acres of diamonds you cannot see? Maybe you are on the [...]

What I Learned Publishing My First Book: “On the Brink” Launches Today!

What I learned writing my new book On the Brink that you can learn too.

What Fortune 500 Companies Learn From Corporate Anthropology

Major companies use ethnographic research and corporate anthropology to learn about their customers, prospective customers [...]

Thinking Innovation or Doing Innovation?

Are you thinking about innovation or are you doing it? Can corporate anthropology help your [...]

3 Challenges Human Resources Directors Face When Changing Cultures

How can Human Resource Directors help change corporate culture. Corporate Anthropology and corporate anthropologists could [...]

3 Ways Corporate Anthropology Can Improve M&A Success

Many M&A investments fail to meet their expectations because of culture. Corporate Anthropology prepares and [...]

How Do You Know Your Corporate Culture?

Companies that need business model innovation are looking at their corporate cultures. The OCAI-online can [...]

5 Ways to Help Your Business Adapt to Changing Times

Here are 5 things that can help your business to adapt to changing times.